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Frontman Bono kicked off the new, music-intensive channel, U2 X-Radio, Wednesday afternoon by professing his love for radio before grilling comedian Chris Rock.
“Genius comedian, actor, director,” he said. “One of the quickest minds I know. I hope he picks up.”
And Rock did, acknowledging that the world has changed tremendously because of the coronavirus pandemic.
“I feel most at home on stage,” Rock said. “On stage, in front of, I’ll say, 3,000 people. I can do 3,000 so relaxed.”
U2 X-Radio can be found on SiriusXM Channel 32.
The station’s lineup (unsurprisingly) is occupied by 24/7/365 U2 content.
Bono counted down the station’s launch at 3 p.m. ET. “This is Bono, by the way,” he teased listeners. The first song played was “Bullet the Blue Sky” from 1987 studio album “The Joshua Tree.”
SiriusXM says all of the channel’s content is curated by members of the group.
In between U2 hits, regular features will include:
- “Bono Calling,” where the musician grills celebrities with a standard seven-question list.
- “Close to the Edge,” where The Edge chats with fellow creatives.
- “Discotheque,” a weekend dance show with remixes from U2 and others.
- “Desire,” a show helmed by U2 fans who will share their five favorite tracks.
SiriusXM says that it, together with partner Pandora, reaches 100 million people each month. The service launched in 2008.
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